Outreach report headers (Part-2)
Arti
Updated on Dec 22, 2023
Rest of the Outreach Record HeadersIn this video, we will walk through the rest of the outreach record headers. Let's get started:Sent atThe Sent at date and time for WhatsApp (WA) message campaigns represents the specific timestamp when the campaign messages were sent to the recipients. It indicates the exact moment when the campaign was initiated and the messages were dispatched to the intended audience through the outreach platform.Delivered atThe Delivered at date and time for WhatsApp (WA) messages represents the specific timestamp when the message was successfully delivered to the recipient's device. It indicates the exact moment when the message reached the intended recipient on WhatsApp and was marked as delivered.Read atThe Read at date and time for WhatsApp (WA) messages represent the specific timestamp when the recipient reads the message. It indicates the exact moment when the recipient opened and viewed the message on their WhatsApp application, triggering the read status.Replied atThe Replied at date and time for WhatsApp (WA) messages represents the specific timestamp when the recipient replied to the message. It indicates the exact moment when the recipient sent a response or replied to the message on their WhatsApp application.Failed atThe Failed at date and time for WhatsApp (WA) messages represents the specific timestamp when the sending of the message failed. It indicates the exact moment when the system encountered an error or issue while attempting to deliver the message to the recipient's device, resulting in a failed delivery status.Expired atThe Expired at date and time for WhatsApp (WA) messages represents the specific timestamp when the message expired. It indicates the exact moment when the message reached its designated expiration time and was no longer valid for delivery to the recipient.Error messageThe Error message field captures the specific error message received from the meta or the call provider during the outreach process. This message indicates any errors or issues encountered while attempting to send a WhatsApp message or make a voice call. It serves as valuable information for troubleshooting and debugging purposes, allowing the team to identify the root cause of the error and resolve any technical or configuration issues.Conversation URLThe Conversation URL refers to the associated URL of a conversation. This URL is typically provided in relation to a specific conversation or communication exchange.Custom variablesAny custom template variables added to track outreach campaign successes.Custom template parametersCustom template parameters refer to the specific values assigned to the placeholders inside a template. These placeholders act as variables that can be dynamically replaced with relevant information when the template is used. For example, consider a template that says, "Hey [name], here is your coupon code." In this case, the custom template parameters would be [name] = jashvent and coupon code = ABCDFG. When this template is used, the placeholders are replaced with the assigned values, resulting in a personalized message such as, "Hey jashvent, here is your ABCDFG."Custom action parametersCustom action parameters refer to any quick replies or call to action (CTA) buttons that are included as part of a template. These quick replies or buttons provide predefined response options or actions for the recipient of the message. For example, if a template contains quick replies like "Yes" or "No" as response options, or CTA buttons like "Shop Now" or "Learn More," the values of these quick replies or buttons will be listed under the custom action parameters column. This column captures the specific options or actions available to the recipient when interacting with the template.